Put up the Shutters!!

The past few years has seen the window blinds market sway backwards and forward between buoyant and lethargic with an increasing dependence of replacement sales. This has also been influenced by the uncertainty in the housing market. Nevertheless, consumers have still maintained a high degree of interest in modern home decor, this being highlighted by the high volume sales of home-interest titles such as Ideal Home, House Beautiful and Homes and Gardens, not to mention the popularity of television programmes such as Grand Designs, all of which has been putting some real enthusiasm back into the market.

Trends in fashion and interior design have been as unpredictable as trends in window covering, perhaps expecting the next big thing. It’s hardly surprising therefore that interior shutters, with their minimalist style are developing an widening appeal with consumers on the retail side of the market  and housebuilders, developers and architects at the commercial end. Each has been quick to recognise how the benefits of the design complement the functionality especially in the area of energy efficiency, when after installation they can show a measured reduction in heat loss of 50%

UK Blinds, the Stockport-based company with a nationwide distribution network, has also recognised the importance of offering their customers a suitable product to address the potential of this latest and developing market and have just launched an innovative style of vinyl interior shutters. And in order to meet the diverse needs experienced at both ends of the market, the shutters are manufactured from a Polyresin 3-rigid vinyl, which makes them inherently fire retardant. This composition also ensures UV stability as well as consistency of colour over the complete offering. Combine this with their elegance and durability and UK Blinds has a range of interior vinyl shutters that will satisfy the variety of conditions including temperature and humidity experienced in kitchens, bathrooms and wetrooms. They also offer an additional benefit in conservatories where they can measurably manage solar heat and light much more effectively.

It doesn’t stop there. UK Blinds also recognises the importance of health and safety. To ensure the shutters are hypoallergenic and resistant to the build-up of bacteria such as mildew and mould the shutter have been made UV stable. And unlike standard blinds, there are no operating cords and chains, making them child-safe, a importance selling point for families who might be considering shutters as a preference to other products.

UK Blinds has even backed the performance of their shutters with a 25 year guarantee.

There isn’t such a thing as the ‘average window’, so to address the complete mix, the collection features five frame options, three colours, three louvre sizes and two tilt styles. There are even cosmetic finishes available, such as cut-outs for French doors.

Measuring and fitting the shutters is simple and quick and there is no requirement for specialised tooling. There is also just a two week delivery time, which certainly has a benefit for cash flow.

UK Blinds also offer a comprehensive sales and marketing support package, as they put their name behind this latest development in window coverings. Anyone interested in expanding into this very market lucrative should contact Marian Byrne on 07590 777395.